Factz

BREAKING

The Cost of a Super Bowl Commercial is $7 million this Year

Alicia Silverstone is bringing back her iconic Clueless character Cher Horowitz in Rakuten’s Super Bowl commercial.

One of the 90s most beloved characters will return in the spot titled “Not So Clueless,” which will air during the Big Game on February 12. Rakuten promises fans a “2023 twist” in the Super Bowl ad as it shared the first look at Alicia back in fashion-loving Cher’s famous yellow checked blazer.

Rakuten spent $12 million on this ad, so please watch it.

Superbowl